Coffee Shop Innovation Expo logo

9 & 10 NOV 2021


British Trolley Invention finds new fans in Coffee and Catering

The Demtruk was originally created by British engineer enthusiast David Parkin in 1982 to provide secure and effective portability to office printer field sales agents who wanted a handling trolley to assist with their mobile customer demonstrations - at a time when copiers were all the rage in the early 80’s.

Since the arrival of the internet in the 90’s, the Demtruk never found its way onto an online retailers catalogue, because its owners were mainly focused on promoting their  international engineering services. As a result, it continued to tick along in an organic way by consumers finding it through online search as they realized the benefits it could bring to their product portability needs. Subsequently, distribution channels for this proudly British product were established in the USA, Sweden, Australia and Japan.

It was only recently through popular demand when it fell into the hands of caterers and more particularly within the coffee industry that Demtruk realized it had more to offer the world than what was previously imagined. Equipment from ovens to espresso machines were found to be good use cases, while further interest evolved in laboratory and engineering applications.

Now, almost 40 years later the Original Demtruk has clearly stood the test of time and is as ready as ever to save many backs and help create a few extra bucks for the hard-working individual in its natural habitat of the commercial world. 

The Demtruk is well suited to help with mobility and delivery needs of caterers and coffee machines, as the result is that it provides a safe and easy delivery, especially where only one person is involved. The top shelf clips off to slide into the back of a car or van, and the rest collapses to provide the smallest footprint. Extra handles and straps can be used on either end to provide delivery up stairs and awkward areas. Among its many applications, it’s also a great companion for those who do food markets and commercial catering. 

With so many possible applications that one could think of, the question to ask is -  “what are you going to do with your Demtruk?”

In fact, Demtruk are running a Coffee Expo Special – use code CS19 for a 15% discount and free delivery to mainland UK!

Get in touch: Demtruk